Authentic Framed 1979 Vintage Print Ad Rolex Datejust “If you’re always on hand for the U.S. Open, you’d wear a Rolex”

Museum framed authentic (no-reprint) Rolex advertisement from 1979, highlighting the timeless Rolex Datejust in the context of the prestigious U.S. Open golf tournament. Featuring the bold headline “If you’re always on hand for the U.S. Open, you’d wear a Rolex,” this ad belongs to the iconic “You’d Wear a Rolex” campaign a series that celebrated the brand’s real-world presence among professionals and passionate followers in sports, science, and adventure.

The black-and-white image of a tournament green crowded with spectators and players captures the elite yet grounded spirit of golf, where time, precision, and patience are paramount. The featured Rolex Datejust, seen on the wrist in close-up, reinforces Rolex’s status as both a tool of performance and a mark of refined style. The ad emphasizes Rolex’s durability, craftsmanship, and the value of time well spent.

This piece is a standout from the golden age of Rolex advertising, bridging sporting heritage and luxury lifestyle.

Framed at 30 x 40 cm using AR70 museum-grade glass, it offers 70% UV protection to prevent fading and just 1% reflection ensuring a crystal-clear, gallery ready presentation that protects and elevates the vintage print.

30 x 40 cm
Black aluminum frame
Art glass with only 1% reflection
70% UV protective glass

Will be carefully packed with bubble wrap before shipping.